Web And Mobile Portals
Optimizing content marketing
The INTRALOT Lottery, Betting and Games portals enable operators to deliver a complete and competitive gaming solution, powered by Canvas CMS. By benefitting from high levels of iGaming customization, they are able to show consistency in user experience through content homogeneity across touch points, from Desktop to Mobile and vice versa.
• Content personalization based on customer profile by capitalizing on the segmentation engine, built-in A/B testing tools and heat map capabilities
• Modern and engaging user interface that drives visitor conversion and player participation
• Large library of game-specific widgets that enable operators to launch a full featured online proposition quickly and with minimum effort
• Integration with Google Analytics allowing operators to measure every aspect of the portal’s effectiveness, optimize conversion rates etc.
• Integration with any third party solution
• Clean HTML5 markup for enhanced compatibility with mobile devices and optimized loading times
• Easy customization by the operator is inherently built-in on both the desktop and mobile web portals.
• SEO optimized following all the best practices for achieving high scores in search results