INTRALOT DE PERU ESTABLISHED
Athens, Greece – January 13th, 2003
Following the ten year contract with “Sociedad Beneficencia Publica de Jaen” of Peru for the license of a national lottery organization, INTRALOT is establishing a new lottery which will undertake the operation of all lottery games in the entire country. For this purpose INTRALOT has already established INTRALOT de Peru which will undertake the implementation of the project. In the new lottery, INTRALOT will join forces with local and international partners.
The start up of the operation will commence within 2003. INTRALOT will supply and support an integrated lottery system, as well as will implement a multimillion advertisement - marketing campaign and will provide all necessary management services for the launch of the games.
Furthermore, INTRALOT anticipates the gradual launch of games like Lotto, Instant Tickets, Fixed Odds Betting games as well as the development and operation of Video Lotto. The games will be distributed by more than 1.000 points of sale, covering the whole Peruvian territory. The games organized by INTRALOT will be also offered by alternative media such as internet, mobile telephony etc.
It’s worth mentioning that the initial investment is estimated to US $15.000.000.
INTRALOT is engaged in the development of integrated gaming systems and provides multiple services related to the design, development, operation and support of games. Based on its extensive know how, advanced product development specifications and substantial experience in organizing and operating lottery games, INTRALOT can offer its clients custom-made integrated solutions, which ensure maximum efficiency and absolute security. Following a highly successful period of rapid growth, INTRALOT is ranked 3rd in revenues and 2nd in profits, based on 2001 financial results, among lottery suppliers worldwide, and maintains a steady course towards the leading position in the global market. Today the company has secured an important position in the European and South American markets while is expanding its presence in North America and S.E. Asia.