INTRALOT’S JOURNEY TO THE FUTURE OF THE PLAYING EXPERIENCE PRESENTED AT NASPL 2016
INTRALOT will unveil its latest innovations at its Iconic Pavilion during the 2016 NASPL Business Development and Product Innovations Conference, the most important lottery event in North America, held October 4-6 in Atlanta, Georgia. INTRALOT’s team will present to lottery professionals its industry-leading solutions, reflecting the company’s strategic “Player at the Center” scope.
An exciting customer journey has been designed by our team, giving lottery operators and enthusiasts the chance to interact with our contemporary product portfolio. The journey progresses through four main areas, starting with Retail, Retail Plus, the Interactive area and VLTs. Participants will come across innovative hardware offerings and advanced software solutions based on consumer trends and insights from the gaming industry.
Setting off in the Retail area, visitors begin their journey by getting a feel of a traditional retail environment comprising of our popular on-counter clerk-operated devices and self-service vending terminals. Our new, advanced offerings further enrich the section with in-store as well as stand-alone solutions, all representing complete propositions for the retail environment. In this area, visitors will be presented with our brand-new multi-state instant win progressive jackpot draw game called Miss/Match™ that will go live in early April of 2017.
Moving on to the Retail Plus area, visitors will get a first look at our soon-to-be-launched products and solutions including two self-service terminals, the FSST and the Kiosk, as well as our advanced lottery vending machine, the DREAMTOUCH. All three products feature full HD screens for digital advertising signage, exciting lottery content and user-friendly gameplay. They represent our next-generation retail offerings that address the needs of both operators and players with the intention to transform traditional locations into compelling and engaging entertainment spaces.
Our mobile lottery application, demonstrated in the Interactive area, is an innovative, patent awarded native application for iOS and Android. It encapsulates an exciting user interface that is back-end platform-agnostic, providing exciting on-the-go gaming and allowing operators to offer and monetize the complete lottery experience on mobile devices.
Next, participants will get to explore some of our Instant Win Games, which feature HTML5 technology, stunning visuals, striking sounds and exciting mechanics. With their innovative gaming concepts, they manage to further enhance the existing gaming portfolio, ensure customer retention as well as expand the current player bases. Powered by INTRALOT RGS, Instant Win Games are seamlessly localized and delivered on all devices and platforms whether played in-store or online.
In the Interactive area operators will also get familiarized with the capabilities of our two systems, Canvas and iGP CRM. Canvas is INTRALOT’s brand-new, omni-channel CMS that serves game-specific dynamic content though centralized management and advanced content delivery control mechanisms, thus providing a personalized User Experience in relation to each player’s access portal. To help operators achieve the highest level of customer engagement, INTRALOT Canvas is fully integrated with iGP CRM, our dynamic player account and relationship management system that meets the growing demands of the industry, enabling expansion of sales and services across all retail and online sales channels.
As our visitors move on to the VLT section they will get acquainted with our two systems, iGEM and GLS. iGEM, is an integrated solution mainly for large-scale gaming network supervision that allows for the setting of rules and dynamically adjusting player pre-commitment behaviors in a socially responsible manner. On the other hand, GLS is our sophisticated workflow-based solution for end-to-end execution and management of all gaming Licensing and Compliance activities.
“We are thrilled to showcase our line-up of player-centric, engaging products, designed to increase the lotteries’ player base and enhance their performance to responsively serve their important mission. We are looking forward to meeting North American lotteries and present them our vision of the future’s playing experience”, said Mr. Tom Little, President & CEO of INTRALOT USA.
For a touch of fun, visitors may enjoy a hands-on demo of our new interactive game concept, Bet Rider. More to be revealed… while playing.
See you soon at the INTRALOT Iconic Pavilion at NASPL.
INTRALOT, a public listed company established in 1992, is a leading gaming solutions supplier and operator active in 57 regulated jurisdictions around the globe. With €1.91 billion ($2,153 billion) turnover and a global workforce of approximately 5,100 employees in 2015, INTRALOT is an innovation-driven corporation focusing its product development on customer experience. The company is uniquely positioned to offer market-tested solutions and retail operational expertise to lottery and gaming organizations across geographies. Through the use of a dynamic and omni-channel approach, INTRALOT offers an integrated portfolio of best-in-class gaming systems and product solutions & services that address all gaming verticals (Lottery, Betting, Interactive, VLT). Players can enjoy a seamless and personalized experience through exciting games and premium content across multiple delivery channels, both retail and interactive. INTRALOT has been awarded with the prestigious WLA Responsible Gaming Framework Certification by the World Lottery Association (WLA) for its global lottery operations.